How to Run Google Paid Ads?

To run a Google paid advertising campaign, you will need to create an account with Google Ads, which is Google’s advertising platform. Here are the steps you can follow to set up a Google Ads campaign:

  1. Go to the Google Ads website and click on the “Start now” button.
  2. Sign in to your Google account, or create a new one if you don’t already have one.
  3. Follow the prompts to set up your account, including entering your business name, website, and contact information.
  4. Choose the type of campaign you want to run. There are several options, including search ads, display ads, and video ads.
  5. Set your budget and bid amount, which determines how much you are willing to pay for each click or impression.
  6. Create your ad by writing the headline, description, and selecting the images or videos you want to use.
  7. Choose your target audience by specifying the locations, languages, and interests of the people you want to reach.
  8. Set the dates for your campaign and choose which devices and placements you want your ads to appear on.
  9. Review your ad and make any necessary changes.
  10. Click on the “Launch” button to start your campaign.

You will be charged for each click or impression your ad receives, so it’s important to carefully monitor your campaign and make adjustments as needed to ensure that you are getting the best return on your investment.